Content Marketing

4 Findings/Tips after Posting a LinkedIn Story Every Day for a Week
Content Marketing, Digital Marketing, Social Media Marketing / October 19, 2020

4 Findings/Tips after Posting a LinkedIn Story Every Day for a Week

Snapchat walked, jogged, and ran so that Instagram, Facebook, and now LinkedIn could also run. I can’t comfortably use the original version of that expression because there haven’t really been many improvements/changes to the way stories work (on any channel) since Snapchat brought them into our lives in October 2013. Changes or not, people like stories. We like being able…

“The Content Fog”… We’ve All Been There
Content Marketing / October 19, 2020

“The Content Fog”… We’ve All Been There

Yeah, we have definitely all been there. That place where we fail to come up with what we see as “good ideas.” The mental block that seems inevitable to be able to break through. The pressure of having to produce because a deadline is coming up. That place, my friends is, what I refer to as, “The Content Fog”. It…

3 Beautiful Benefits of Video Marketing
Content Marketing, Video Marketing / June 11, 2020

3 Beautiful Benefits of Video Marketing

The Rise of Video Okay….let’s be honest with ourselves here. We all live very busy lives. So, when we have free time to browse the internet we want to make our experience as delightful as possible. When marketing or producing content a person should put themselves in someone else’s shoes to see things from an outside perspective. This will help…

Why Michael Jordan is Among the Greats of Content Marketing.
Content Marketing, Digital Marketing / May 11, 2020

Why Michael Jordan is Among the Greats of Content Marketing.

A facet of digital marketing is creating content. Michael Jordan generated some of the greatest content in the ’90s by giving people something to always talk about through his jaw-dropping performances.

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