As I sit here and write this, I’m looking out the window to the office we’ll be leaving soon. It’s a little grey, a little cool and the War on Drugs is playing in the background. I’m the only one in the office for various...
First, some stats to get your gears turning: B2B marketers who have blogs get 67% more leads than those who don’t. 82% of businesses admit that blogging is critical to their business.80% of video marketers say video has directly helped increase sales.Video...
We are almost out of Q1 of 2021 and the year is going as fast as I hoped it would. History may judge me for asking my colleagues to come into the office since summer of 2020, but I don’t believe we would have made it any other way (and there were opportunity...
Snapchat walked, jogged, and ran so that Instagram, Facebook, and now LinkedIn could also run. I can’t comfortably use the original version of that expression because there haven’t really been many improvements/changes to the way stories work (on any channel) since...
1. Not Being Human One of the largest misconceptions about digital marketing is that you have to talk all “techy” online, all the time. Honestly, it’s quite the opposite. It is hard to trust someone who sounds like they are not even a real person,...
Successful Marketing Brings the Right People Together Through my years of practicing law, I have found one consistent truism about marketing: marketing is critical to generating clients and forming long-term relationships that flourish. To be a successful lawyer...
