When it comes to Digital Marketing, the Pay-Per-Click component of Search Engine Marketing is key to generating leads. Here are five metrics to look at that will help you dial in your Google Ads Campaigns. This is a more advanced read for people and companies who are beyond the starting point. 1 – START WITH YOUR QUALITY SCORESAll of these metrics are focused on … Read More 5 Metrics To Look At To Dial In Your Google Ads Campaigns
For anyone who has been following my stint as an entrepreneur, I wanted to update the world one last time. I’ve decided to join Canpango, a Salesforce and Marketing Automation company located in Milwaukee, WI… and I couldn’t be more excited. I feel like I owe some kind of explanation, though, after my last posts. I realized the happiest moments of my career/life have … Read More …and like that it’s over. 10 things I realized over the past 7 months as an entrepreneur.
Have you ever been asked the question, “How do you explain what you do for a living to your parents?” “Well, I code webpages and write e-mails and train administrators on the latest tech trends and do graphic design and…what? Oh, yeah Uncle Matt’s son does something similar…” Do they actually know the end game of why you’re doing what you do? It’s the … Read More What I tell my parents I do for a living..