Vertical: Marketing

Description: Valassis was looking to establish a new vertical and build a lead generation campaign around it.

What JP&C executed:

  • Social Media
  • Web Maintenance and SEO
  • E-mail Marketing
  • General Marketing Consultation

End result in one sentence: JP&C established an internal lead generation program for the market vertical.

Client testimonial: “Their expertise and deep understanding of digital marketing was integral in the development of a year long strategy in which each component complimented each other to yield results that exceeded expectations.”

Client contact: Trisha Cardin, Director of Marketing