Tag: SEM

SEO “Starts Off with Hard Work, Ends in Champagne…”
Digital Marketing, SEM, SEO / June 30, 2020

SEO “Starts Off with Hard Work, Ends in Champagne…”

“Starts off with hard work, ends in champagne. Let’s start.” I was inspired by and posted a video in reference to this Michael Jordan quote last month, reminding me and my connections to start.  My sentiment was that great successes can be daunting, often feeling impossibly far away and difficult to achieve, but the only way to get there is…

Search Engine Marketing…What Does It Even Mean?
Digital Marketing, SEM / June 25, 2020

Search Engine Marketing…What Does It Even Mean?

Let’s Start By Breaking it Down One way I like to evaluate a situation is by putting myself in other’s shoes. When I’m looking to buy something, I’m like the majority of today’s customers, I look online. Now, what comes up in the search results is all dialed up by something called Search Engine Optimization. Search Engine Marketing (SEM) might…

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